ciara adaobi

PROJECT MANAGEMENT

Strategic project management combines business strategy and project management techniques to implement the business strategy and deliver organizational alignment by determining the strategic objectives of each major project.

POWERED BY KNNKTOR


BRANDING

Branding is more than just a logo, a website, or a capabilities brochure. It’s about how others perceive your organization based on their experience with it.

  • PERSONA DEVELOPMENT

  • IN-STORE & ONLINE EXPERIENCE

  • SPONSORING AND PARTNERSHIPS

  • VISUAL IDENTITY


STRATEGY

We believe in collaboration from the start. We’ll build a plan to target your audience, develop compelling messaging, and build brand awareness to drive your target market/s to take action.

  • SOCIAL MEDIA STRATEGY

  • MESSAGING STRATEGY

  • COMMUNICATIONS STRATEGY

  • STRATEGIC PLANNING


MARKETING

Marketing is an investment in the future of your organization. It will help promote your brand, generate awareness,  and explain why you’re different, eventually resulting in increased sales and profit.

  • content marketing

  • search engine marketing (SEm, PPC)

  • EMAIL MARKETING

  • social media marketing


WEB

One of the most powerful aspects of a website is its ability to project your brand and attract your desired audiences worldwide 24/7. But if your website isn’t compelling, easy-to-use, and informative, you’re likely losing out to your competitors. We’ll create your new website or improve your existing site to help you gain a competitive advantage.

  • copy writing

  • search engine optimization (SEO)

  • marketing automation and integration

  • ONLINE STORE OR E-COMMERCE


Data Analytics

Understanding how your customers find and interact with your brand helps you as a business owner make better informed decisions. From sales figures, social media to market research the knowledge of how these numbers and stats come together to tell a story that is critical to your growth and ability to develop new and innovative products and services.

  • Google Analytics

  • Data analysis and reporting

  • analyzing customer data and insight

  • Customer/user experience

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Case Studies

A few examples of work that I’ve had the pleasure of leading and implementing.

Restaurant Uses YouTube as Recruitment Tool

The use of hyper-targeted direct response video ads helped this restaurant recruit for employment.

redesigned

website redesign helps Global Not for Profit

Using various method of research to deliver a website that was more user friendly and intuitive.

Dental Practice Harnesses the Power of Digital

Identifying appropriate outlets helped this dental practice boost an earned media placement.

mindfulness

Event activation leads to positive SENTIMENT

Use preexisting collateral to launch a nation-wide conversation about consent in yoga.

Local Marketing Tactics for National Branding

Reputation management, social media and paid search helped put this national franchise on the map.

research

cross promotion for international survey

Word of mouth and social media helped this brand uncover global community insights and industrial trends.